We needed One Number that didn’t Suck
That was a normal day. Four months and 16 days ago. Our Start Up needed A Number. Meaning, ONE NUMBER. We needed an interactive Voice & SMS solution on one number. We didn’t want to send SMS from an alphabetic Mask. We didn’t want different numbers in different cities.
For a list of ways technology has failed to improve the quality of life, Press three
We didn’t want an IVR that didn’t know who was calling and why. We didn’t want to be in front of the computer waiting for a call to arrive. We never had that time. We didn’t want to waste our customer’s time. We didn’t want to miss calls. We didn’t want to spam people with SMS from a number they cannot call back. We wanted peace.
Please note that this call is chargeable at 1 Rupee per 3 minutes
We didn’t have a lot of money to install an EPABX. Actually, we did not even have an office or a UPS to keep the PBX powered on. We didn’t want to pay through the nose. We didn’t have that kind of money. We didn’t want to pay integration fee, activation fee, monthly rental & usage charges. We couldn’t wait four weeks for a feasibility study
We created Exotel
